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The GSI Group New Basket Sandonà is a precious amateur sports reality of San Donà di Piave, founded in 2012, which welcomes and trains the small basketball players of Minibasket, grows a large youth sector and includes the top team that competes in the Serie C Basketball Championship.

The basketball game was invented in 1891 by James Naismith in Springfield, Massachusett. Mr. Naismith was a Canadian-born physical education teacher whose goal was to keep his students active during the winter season. Baskets of peaches were first used instead of modern baskets, but basketball soon became a major American sport and immediately spread to other colleges and associations such as the YMCA (Young Men’s Christian Association). The humble beginnings of the only competitive sport born in the United States have laid the foundations for today’s multi-billion dollar business.

Since the end of the nineteenth century, basketball has spread throughout the world thanks to the propaganda activity of the International Basketball Federation founded in 1932. It is an Olympic sport since the 1936 Summer Olympics in Berlin. Basketball appeared in Italy for the first time in 1907 but spread definitively at the end of the First World War thanks to American soldiers.

The championship series C 2023-2024 sees on the field along with New Basket Sandonà also IMESA SpA as a sponsor supporter. Through our choice of sports sponsorship we help a dynamic local society to finance its projects and ensure a sporting, human and educational path to all its members.

IMESA has a long tradition in supporting sport, in the belief that through healthy and fair play and be a member of a team, contributes to spreading the values of solidarity, loyalty, respect for the person and rules. These principles are fundamental tools for building soft skills for sport, business and life.